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Tuesday, March 8, 2011

Medenbach puts their trust in Setra for new rural bus routes


• Fleet with 15 model S 415 UL
vehicles is largest investment
in the company ’s history
• Hessian family company
wins Europe-wide call for
tenders
• S 415 UL is the best-selling
Setra rural-service bus in
Germany
Heinz Friedrich, Head of the
Setra domestic sales
department, hands over 15
model S 415 UL Setra
MultiClass buses to Peter
Medenbach (on right).

Neu-Ulm/Weilburg – With the
acquisition of 15 Setra model S
415 UL rural service buses,
Hessian company “Medenbach
traffic” carried out the largest
investment in its 50-year-long
company history, thus
underscoring the great trust it
has for many years placed in
this brand of the Daimler AG
group. Upon taking formal
delivery of the units in a
ceremony at the Neu-Ulm
Setra Customer Centre, CEO
Peter Medenbach stressed
before representatives from
the local business community
and politics sectors the high
standard of his expectations
concerning the competent
transport of their passengers,
expectations which focus on
comfort and reliability: “In
order to provide highly
professional services in the
local public transport sector,
our choice fell on Setra buses,
since they meet our quality
standards in every respect. ”
The order for 15 MultiClass
buses was the result of the
family company from
Weilburg-Hirschhausen
securing two local bus line
bundles in the Taunus area in
a Europe-wide call for
tenders.

On the ocassion of the bus
handover, Heinz Friedrich
attested to the great
entrepreneurial far-
sightedness of the firm ’s CEO
and his wife Dorothée Grebe:
“ You and your team have
made a powerful statement
and convincingly
demonstrated that a private
company can be successful in
a call for tenders even for
large bus line bundles ”. In
addition, according to the
head of Setra domestic sales
in Germany, with Medenbach’s
choice of the S 415 UL with full
complement of seats, the
company had opted for Setra ’s
best-selling model of rural-
service buses in Germany,
With their operation in these
local transport networks, the
new buses, to be delivered
both with vertical and with
raked windscreens, and
equipped with a lift to enable
the access of mobility-
impaired passengers, will
cover approx. 675,000
kilometres per year as from
2011.

Founded in 1935 as a haulage
firm
Today’s bus operation was
founded in 1935 by Adolf
Medenbach as a haulage firm
specialised in the transport of
goods. However, the company
founder soon perceived the
growing demand for
passenger transport. In 1949
he incorporated the first buses
to his vehicle fleet and in 1951
he laid the foundation for a
company policy which has
remained very successful to
this day, with the operation of
the bus line between Weilburg
and Wetzlar.

After the death
of his father, Lothar
Medenbach, who had directed
the company from 1965, Peter
Medenbach became manager
in 2003, taking on the
responsibility for a company
which currently counts 50
employees. Like his father and
grandfather before him, the
representative of the firm’s
third generation chose to rely
on the buses of Daimler AG
from Ulm.
Apart from the new business
area Medenbach traffic,
specially created for regular-
schedule services, the
company has a broad range of
offers in the long-distance
travel segment and is on the
road all over Europe under
the designation Medenbach
Touristik.

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